The smartphone revolution has taken the global market by storm. Its immediate impact is also the explosion of e-commerce. The dedicated efforts of companies are evident to provide a better user experience to customers through mobile apps. When we encounter a dialogue on smartphones, Android in general is the only cohesive system that gets all the attention. It has approximately over 80% of the world market share. Android is one of the main reasons that have made smartphones so ubiquitous in our lives.
Android is an open source technology. The source code of the operating system is customizable, which opens up new perspectives. The Android platform makes it easy not only for users, but also for developers. The Android app development company is constantly working to provide better services to its customers.
There are numerous challenges facing any Android app development company. These companies are eager to overcome these challenges. Their main goal is to look for something new, something innovative and to cultivate better products for their customers. After all, the end user must have a better user experience. Developing custom Android apps helps achieve this. To add more value to it, here are some tips to improve the Android app development process.
Easy to use
Don’t forget that users are very elusive. Many times in the past, Android apps even with aggressive promotions end up with negligible active users. The reasons can be many. But one of the most common reasons is that users feel a lack of ease in usability. Ease of use is critical; you should keep this in mind when developing an app. You should limit the complications and keep the app simple. It should be easy to use.
Know your product and know your target audience
Before developing a mobile app, you need to know what the product is. Take a closer look and identify your target audience. This increases the possibility of being competitive on the pitch. People download apps based on the satisfaction of their needs. When you know your target audience, you can easily choose the features you want to put into your app.
The app can be informative, fun, solving a common problem, or just making life easier. Listening to your users’ needs and providing them with solutions will make your app desirable.
Beware of fragmentation
As an Android mobile app development company, you need to understand the demographics of the Android market well. You need to know how the market is fragmented. Google presents different versions of Android from time to time. Related technologies improve with the latest version. The Android app under development must be compatible with the latest versions of Android.
Android devices are available in different screen sizes and resolutions. This also requires some consideration when designing app layouts, fonts, assets, etc.
Optimize your apps
Mobile users absolutely hate apps that take a long time to open or process. Users also hate apps that take up too much space on their phone. The speed of the app and the size of the app are one of the most important indicators that decide whether the app will be successful.
Limit advertising content
When you develop an app, your goal is to make money. But this is also achievable without the pounding of frequent ads in the app. Users tend not to like the app when they have to compromise with their user experience with ads. It can be a major turning point for users, who can pull them away from your app.